The most advanced and widely-used A.I. Virtual Financial Assistant
Erica, an A.I. virtual assistant
Erica is the most advanced and most widely used A.I.-powered virtual financial assistant
Erica helps you stay on top of your finances 24/7 with proactive insights and guidance that help you stay on track and avoid surprises.
Problem Solved: Giving users an easy, smart, and proactive way to stay on top of their financial life in less time and without having to think about it
Company x Product Brand tie-in: Gives users the power to_ stay on top of their money • (Company Brand Positioning: What would you like the power to do?)
RESULTS
0 to 33 Million users
0 to 1 Billion requests
Interactions up almost 100% year over year
98% of users able to find information needed without a call
90% of users saving time and money
$175M in efficiency and cost savings
Awards: Outstanding Customer Satisfaction for Financial Health Support (J.D. Power)
Awards: Model Award for Customer Engagement (Celent)
• Commercials •
Just Talk, Text ,or Tap: Campaign series
• Positioning • Taglines • Social Media • Content •
Erica has your back 24/7 • Erica makes it easier to stay on top of your finances • The answers you need, all in one place • Erica looks out for you + your finances
• Promotional Video •
“Erica Can”
What can Erica do? | Manage your financial life with ease. Just talk, type or tap, and see what Erica can do. What would you like the power to do?
